2020-06-30

Level Up, Scale Up - Webinar

Moving up from start-up to scale-up? A webinar where we share actionabale insights for B2B scale-ups looking to grow their digital experience.
Last month, Tangent’s Research and Strategy Director, Nadine Clarke, hosted a webinar discussing how to overcome some of the biggest challenges B2B tech scale-ups face when growing their digital experience.
She shared actionable insights from Tangent’s extensive knowledge working with scale-ups, including Codility, Peak AI, and Decibel.
Download our Level Up, ScaleUp guide to see the top 5 challenges scale-ups face when it comes to their brand, proposition and digital experience.
Webinar highlights include:
  • Copycat Culture - Learning how to differentiate your brand from the crowd.
  • Bingo Lingo – How to talk about your product in a way your customer can understand.
  • Content Gate – Discussing content as a currency and how to showcase your expertise.
  • Platform Dilemmas – What platforms are right for scale-up needs and core requirements we’ve seen.
  • Switch the autopilot off - Thinking about growth and experiments to see what your brand can improve on. For more on this point, check out our ‘Design like a scientist’ webinar.

Check out the full webinar below.